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Hi, I'm Rick Lau.
After owning three 10 million dollar clinics and consulting with hundreds of 6-8 figure clinic owners... I found that Clinic don't have a marketing problem.
They have a front desk problem.
Your front desk is the entry point into your business.
What your front desk says on the first call determines whether they book with you or your competitor down the street and how many of those actually show up for their appointment.
For example, Dee a Physio increased her show-up rate from 75% to 96% just by changing what her admin says on the first call.
You see, we’ve analyzed over 2 million phone conversions from over 500 clinics across the U.S and Canada... who use our CallHero software.
From Physio, Chiropractor, Doctor, and Dentist clinics.
So we have the unique advantage of seeing why a patient didn’t book at one clinic and why one did book at another. And what phone scripts are working right now to save lost patients.
The average clinic has a dismal booking rate of just 60%. And an answer rate of just 70%.
The top clinics are booking 85-90% even when many of them charge more than their competitors. And have an answer rate of 95%.
That’s the difference between a marketing campaign that’s failing miserably and one that generates a consistent and predictable flow of new patients profitably.
Let me prove it to you…
One of my clients was spending $1000 on advertising.
It generated 20 new patient phone calls.
They answered 14 of them – 70%.
And booked 8 of them – 60%.
Then they tweaked what their front desk said on the first call based on the Call Grader Test and became more efficient at answering the phones.
Spent $1,000 again on advertising and got 20 new patient calls.
Answered 19 of them – 95%.
Booked 15 of them – 80%.
That’s half the cost to acquire a new patient! Going from wasting their hard-earned marketing money to profitable on the first visit. And it gets even better…
Say your lifetime patient value is $500 (a conservative number).
That’s $7.50 back for every $1 you spend on advertising!
How much is that worth to your clinic? That’s why I’d like to invite you to take our FREE Caller Grader Test done by a professional mystery caller to ensure your front desk gets the first call right.
After the Call Grader Test, you and your front desk will know how to convert callers into patients -- especially those on the fence --- through ultra-casual short conversations.
In fact, clinic owner Jamie had no idea how his staff was doing on the phones. After implementing what he learned from the Call Grader Test...he added an extra $15,000.00 per month to his clinic.
It's a $15,000.00 lift almost instantly.
- Jamie Grimes, Synergy Health
Here’s What Others Are Saying About The Call Grader Test…
It's nice to know where you can improve and where you are at because before you really just have a feeling. So it's nice to have that confirmed.
ABC Physical Therapy
I feel like my front desk is doing ok on the phones, but I also know there is always room for improvements and I want to find out where
Dr Tracey Wong
Coast Chiropractic & Wellness
I signed up because I have no idea what is going on over the phones, I can’t hear them while I am in the clinic
Maple Dental Center
Here’s How It will work:
- 1A professional mystery caller will call your clinic and pretend to be a patient.
- 2They will then grade the call based on Call Hero's 19 Point Perfect Call checklist.
After the call, you will get a transcript of the entire call with highlights on where you can improve. Also, your Call Hero coach will break down the entire call for you word for word on what they did right, need to improve on, and give you practical tips you can implement the very next day to boost your booking rate.
Plus you’ll get 9 fool-proof phone scripts we seeing killing it right now from over 2 million phone conversations we’ve analyzed so you can save lost appointments… without being salesy.
For example, it's too expensive. I'll call you back/let me think about it. That time doesn't work for me. Do you offer (XYZ service) and more!
Not only that, you’ll learn the secret to getting your front desk to buy in so they actually implement. This is the exact strategy I used to get my 1400 employees to buy in at my 127 clinics.
That's a Total Value of $199.00
Today Yours FREE
Now, why are we giving all this away for free?
It’s simple. We found that clinic owners, managers, and executives who got this test were so thrilled by the results they achieved after implementing what they learned... that a good percentage of them ended up becoming customers. So it’s a win-win for both. However, there’s no obligation.
Don't leave profits on the table by neglecting the first call.
Get your FREE Call Grader Test and Phone Scripts Playbook now by clicking the button below. Then just fill out the short form. After, the Call Grader Test will start within 24 hours. You don’t have to do anything.
We have scripts in place that our team is clearly not using which is good to know.
Momentum Physical Therapy
I love the checklist idea to train my team. We have tried scripts in the past and they never seem to use them. A checklist is much more simple and easy to adopt.
It's really helpful seeing these conversations transcribed in writing, it highlights where we are struggling.
Dr. Chris Singh